Photo by Katrina Wright on Unsplash

Make 2022 the year you become a better writer.

1. Results-focused headlines get clicks.

Does your headline cause a reaction in your reader?

2. Strong lead-in sentences pull readers in.

First sentences are bugle calls that grab attention.

3. The “So-What Factor” matters most.

The first question readers ask is: “Yeah, so what? What’s in it for me?”

4. Formatting makes or breaks your post.

Organize your post and make reading easier for readers.

5. Subheadings are breadcrumbs.